Andrew G Stewart
My passion is to help individuals and organisations articulate and visually present their brand offer (helping people really understand what they do and why). The ambition, to enable people to appreciate the value exchange – what people can achieve and receive when they buy-into a particular brand, whether it’s a service brand, a product brand or both.
For over three decades I’ve worked in print and digital communications. In partnership with organisations including The British Heart Foundation on corporate reporting, BP on employee engagement and UK Government Departments, including The Department for International Development on strengthening overseas emerging democracies.
Scale and scope of clients range from large to small. From Wolverhampton Wanderers F.C. to Sporting 87 F.C., Spearhead Records, an Independent Record Label to The Forge Community Church. Award-winning brand and design for dentists to branding artists and designing books for authors – resulting in some cases with award-winning recognition.
Recent personal achievements, side-project endeavors, include being shortlisted in The Sunday Times Illustrated Book of the Year 2022 for my martial arts book titled ‘Why Everything You Know About Martial Arts Is Wrong’. Designed, written, produced and self-published. The book also won the award for the ‘longest book title’. It didn’t really, it was shortlisted though.
As an independent creative, I was also a founding director of sportspersonalities.org. An original art and high-quality print-based business that ran for 5 years with Chris and Louise Cobbold. Together, we raised tens of thousands of pounds for charities including Cure Leukaemia, where artist Louise Cobbold was awarded the Individual Fundraiser of the Year Award.
Archive Timeline
2004 to present day: Independent Creative Working in partnership with a range of clients. Here’s some of the highlights:
/ Spearhead Records, Drum & Base music producer.
Creative scope: Print-based album art and digital packshots for Apple iTunes, Spotify, etc.
/ More To Gain Than Just The Game, Large-format book for author and business leader Dave Courteen, with Foreword written by Judy Murray MBE.
Creative scope: Brand and book design, including positioning editorial, social campaign, event launch material, transactional website. Shortlisted in The Telegraph Illustrated Book of the Year 2020 Book website: www.moretogain.co.uk
/ The Westminster Foundation for Democracy (WFD), a UK Government department who supports democratic practices and institutions in overseas developing democracies.
Creative scope: Innovative print-based Annual Reports.
/ The Westminster Consortium, a new consortium, funded by The Department for International Development, tasked with helping emerging democracies with parliamentary process, financial oversight and access to information. Members included House of Commons, International Bar Association, Reuters Foundation and The National Audit Office.
Creative scope: Start-up brand, guidelines, print and digital material.
/ Norwich Union on brand development in relation to pension collateral.
Creative scope: Brand development, print-based pension collateral.
/ The British Heart Foundation, lead creative on their 2006 Annual Review and Trustee Report & Accounts. In partnership with digital agency M-Corp.
Creative scope: Concept, design for print with application to Annual Report.
/ The Adult Learning Inspectorate (ALI), a non departmental public body established under the Learning and Skills Act 2000. Annual Reports in partnership with digital agency M-Corp.
Creative scope: Annual Report & Accounts.
1998 – 2004: Creative Director. Following a management buy-out (of Ernst & Young’s internal design agency in 1999, led by Andrew’s wife Andrea/Managing Director, Andrew was appointed Creative Director (one of of 4 CD’s) of the newly formed multi-disciplined agency called Springboard.
Creative scope: Strategic oversight on branding projects, creative direction, team management, campaign work, for internal and external audiences, corporate reporting.
1992 – 98: Designer. First proper job, in-house designer at the international accountancy firm Ernst & Young, based at their European headquarters in London. Creative scope: Campaign work, for internal and external audiences, corporate reporting, conference material.